Marketing Manager - #1727032
Betting Jobs
Date: 4 hours ago
City: Cardiff
Contract type: Full time
Work schedule: Full day
BettingJobs are working with a UK focused sports betting company, with offices in Cardiff. They are UKGC licensed and have 2 brands currently, soon to be launching a 3 rd . They are looking for a Marketing Manager to join their team based in Cardiff
Responsibilities:
Own the marketing strategy across all brands from planning to execution
Drive customer acquisition campaigns, with a performance and ROI-focused mindset
Manage digital acquisition channels including PPC, Affiliates, SEO, social media, and Display
Oversee creative and messaging alignment across all platforms
Coordinate brand launches, ensuring effective market entry
Work closely with operations, product, and compliance to ensure alignment and efficiency
Manage agency relationships and, where needed, recruit freelancers or in-house support
Report on marketing KPIs and performance insights to leadership
Requirements :
Proven experience in sports betting, gaming, or regulated entertainment marketing
Strong background in digital acquisition and growth marketing
A self-starter whos comfortable building from the ground up
Ability to manage and switch between multiple brand voices and strategies
Deep understanding of UK betting markets and customer behaviour
Familiarity with UKGC marketing compliance
Excellent communication and leadership skills
TPBN1_UKTJ
Responsibilities:
Own the marketing strategy across all brands from planning to execution
Drive customer acquisition campaigns, with a performance and ROI-focused mindset
Manage digital acquisition channels including PPC, Affiliates, SEO, social media, and Display
Oversee creative and messaging alignment across all platforms
Coordinate brand launches, ensuring effective market entry
Work closely with operations, product, and compliance to ensure alignment and efficiency
Manage agency relationships and, where needed, recruit freelancers or in-house support
Report on marketing KPIs and performance insights to leadership
Requirements :
Proven experience in sports betting, gaming, or regulated entertainment marketing
Strong background in digital acquisition and growth marketing
A self-starter whos comfortable building from the ground up
Ability to manage and switch between multiple brand voices and strategies
Deep understanding of UK betting markets and customer behaviour
Familiarity with UKGC marketing compliance
Excellent communication and leadership skills
TPBN1_UKTJ
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